18th June 2025

Sweet Success: Fudge Kitchen Raises £2,678 for MND Association

The campaign launched by Fudge Kitchen in partnership with the Motor Neurone Disease (MND) Association has officially wrapped up, raising a remarkable £2,678.05 for the charity over the weekend, their highest ever National Fudge Day fundraising total! The campaign coincided with National Fudge Day, Father's Day and just ahead of Global MND Awareness Day, leveraging these key dates to maximise visibility and impact.

Highlights from the Events:

Fudge-Making with MND: Staff from the MND Association joined Fudge Kitchen’s Canterbury team last week to handmake fudge and spread awareness about MND. The event drew in local support and offered visitors the chance to learn more about the condition and the charity’s work.
Limited Edition Rocky Road Charity Slice: Sold in shops nationwide, the indulgent slice proved a hit with customers, with 100% of proceeds going directly to the MND Association.
Tour de Fudge: On Father’s Day, Fudge Kitchen teams took on a cycling challenge across all six shops, collectively pedalling 603 miles—the equivalent distance between all Fudge Kitchen locations. Using static bikes, the teams raised funds through online donations and in-shop collections, cheered on by customers throughout the day.

The campaign was especially meaningful for Fudge Kitchen’s PR and Marketing Manager, Katy Towse, who lost her father, Andy Morris, to MND in 2019. Her personal connection inspired the partnership and helped bring the campaign to life across all six Fudge Kitchen locations. “This campaign meant the world to me,” said Katy. “Not only did we raise crucial funds for the MND Association, but we honoured my dad’s memory and stood in solidarity with families facing this devastating condition. I’ve been overwhelmed by the support from our teams and customers”

Thanks to the generosity of customers and the dedication of Fudge Kitchen staff, the campaign not only surpassed its fundraising goals but also amplified awareness of motor neurone disease—a condition that continues to urgently need more public attention and research funding.

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About the MND Association

The MND Association focuses on improving access to care, research and campaigning for those people living with or affected by MND in England, Wales and Northern Ireland.

For more information about MND and the MND Association please contact the MND Communications Team. Tel: 01604 611838 / Email: communications@mndassociation.org

Website: www.mndassociation.org